Gavin Hydes , CEO, Joe Duffy Group Says “ As supporters of BCI for seven years now and with a strong male profile in our workplace, we wanted to educate our team, especially our male colleagues, about Breast Cancer. We also want to show continued support to all the women in our lives, our mums, sisters, wives, partners and friends, as the incidence of breast cancer statistics are 1 in 7 women will develop this disease in their lifetime. Unfortunately, everyone knows someone who has been affected. This partnership is an opportunity for us to show our continued support practically by helping to build awareness and raise funds for their pioneering and relentless research in the fight to help find a cure. We are very proud to be long-time supporters of BCI.